Thursday, June 25, 2009

SLA's Alignment Study: Words for Executive Presentation

One purpose of this SLA study was to help us find words that resonate with executive management.

From the report --

Specific areas of emphasis include making resources credible and easily
accessible, facilitating good decision-making, and saving time and money.
Knowledge sharing and continuous learning also tested well.


The best words for SLA:

We create a culture of knowledge sharing through global
networking to exchange information, innovative
ideas, insights and trends.
We champion the value of information professionals as
critical assets who provide value-added intelligence that
facilitates good decision-making and creates
competitive advantage for organizations.


Key Messages for the Professional to Use:

Knowledge Sharing
Information professionals are
accountable for gathering,
organizing and sharing the right
information for the best decisions.
Information professionals further
create a culture of knowledge
sharing by educating colleagues
on the best use of information
sources.

Global Networking
Through active global
networking, information
professionals promote the
exchange of information,
innovative ideas, insights and
trends.

Competitive Advantage
Information professionals ensure
organizations have the right
information, insights and trends to
make good decisions and gain
competitive advantage.

Bottom-line Benefits
Information professionals save
organizations time and money
by providing value-added
intelligence that is accurate,
reliable and relevant. We
deliver expert information to our
organizations in a timely,
accessible and convenient
manner.

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